Here’s a study that shows how the eyes are reading the newspaper. Very interesting!
This Newspaper has already been read. The eyes’ movements while reading were recorded, digitalized and then reproduced as a print-out. What emerges is an intimation of something that is actually an invisible process, namely reading; what remains behind is a trace of the intake of information. The result is a daily paper which has already been read - a complete and completely read Frankfurter Allgemeine, as it were.
The paper was printed alongside a regular daily Frankfurter Allgemeine an in an identical manner using a rotary printing press. Kindly supported by Frankfurter Allgemeine Zeitung GmbH, Frankfurter Societätsdruckerei GmbH and Hesse Ministry of Science and Art. (Jochem Hendricks, “Newspaper”, 1994)
Source: http://www.doctorhugo.org/eyemovements/eyemovements.html
Advertising, Apple, Design, Fun, General, Mac, Moblog, News, Personal, Photography, Portfolios, Tutorials, Work
Random photos taken with my Olympus SLR.
Improper letter spacing is a visual assault. Stand against bad type!
A kind of personal article written for my fellows Romanians.
Photos from London
Some night shots I took.
You can view all the recent articles by expanding the box
Great idea!
They’re probably studying how patterns work to improve “usability” and legibility in their newspaper designs.